Morrisons

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For other uses, see Morrison's (disambiguation).

Wm Morrison Supermarkets plc

Trading name	Morrisons
Type	Public limited company
Traded as	LSE: MRW
Industry	Retailing
Founded	1899; 118 years ago (Bradford, England)
Founder	William Morrison
Headquarters	Bradford, West Yorkshire, United Kingdom
Number of locations	569 [1][2]
Key people	Andrew Higginson (Chairman) David Potts (CEO)
Products	Supermarket
Revenue	£16.122 billion (2015)[3]
Operating income	£314 million (2015)[3]
Net income	£222 million (2015)[3]
Number of employees	125,000 (2014)[2]
Website	www.morrisons.com

Wm Morrison Supermarkets plc, trading as Morrisons, is the fourth largest chain of supermarkets (behind Tesco, Sainsbury's and Asda) in the United Kingdom,^[4][5] headquartered in Bradford, West Yorkshire, England.^[6]
Founded in 1899 by William Morrison, hence the abbreviation Wm Morrison, it began as an egg and butter stall in Rawson Market, Bradford, England. Until 2004, Morrisons store locations were primarily focused in the north of England, but with the takeover of Safeway in that year, the company's presence increased significantly in the south of England, Wales and Scotland. As of May 2014 the company had 515 superstores across England, Wales and Scotland.^[1][2] There is also a Morrison's store in Gibraltar, which is the chain's only store outside of Great Britain.^[7]
Morrisons' market share in June 2015 was 11%, down 0.3% from 2014^[8] – behind Tesco (28.7%), Asda (17.3%) Sainsbury's (16.6%) but ahead of The Co-operative Food (6.1%).^[9][10]
The company is listed on the London Stock Exchange and is part of the FTSE 100 Index of companies. The Morrison family currently owns around 10% of the company.